Coop has a terrific blog post about his latest painting, which is based on a smoking devil he created for a cigarette lighter company in 1993. The story of how Coop's illustration spread across the planet reminds me of the story of Robert Crumb's Keep on Truckin' illustration.
He quickly gained a life of his own. Lots of cars, trucks and skateboards, tool boxes, laptops, etc. ended up plastered with a Smoking Devil sticker. I started to meet people with the Smoking Devil tattooed on their body. It was at this point that I started to realize that I had, pretty much by accident, created something powerful. However those lines and forms came together, it had a power all its own. It was becoming something more than a piece of art or merchandise. It had become a symbol of something, a little talisman that people used to signify something about themselves and their lives. Pretty heady stuff for a dumb hillbilly such as myself.Link
As is often the case when an image reaches this level of recognition, it started to become bigger, something that was beyond my control. Like Frankenstein's Monster, the creation often thwarted the will of its creator. The Smoking Devil started to pop up in places where I never intended it to be. It was knocked off as merchandise, used without permission to adorn bars and businesses. I began to understand how Nagel must have felt the first time he saw one of those hideous paintings in the window of a nail salon. (That's probably what killed him.)